Influencer Marketing

Influencer marketing

Influencer marketing With the rise of ad blockers and a decline in traditional media consumption, influencer marketing isn’t going anywhere anytime soon. Influencer marketing was the “buzz” word of 2017 as marketers took note of the power yielded by influencers to advocate on their behalf. Influencer marketing is a form of marketing in which focus…

Christmas Marketing

Spending more this Christmas

Spending more this Christmas With Christmas less than two months away, the latest consumer confidence figures from GfK show Brits are upping their spend on big-ticket items. In October, the major purchase index rose two points to a score of three – marking the third month of rises. However, marketers should stray away from looking…

Advertising Agency North Wales

John Lewis Advert: Christmas 2017

John Lewis Advert: Christmas 2017 As in previous years, John Lewis is hoping to tap into interest in its Christmas campaign with an array of merchandise. There is an accompanying children’s picture book, while the retailer will make a donation from the sale of Moz cuddly toys and mugs to charity partner Barnardo’s. In addition…

Marketing Agency North Wales

5 marketing stats investigated

5 marketing stats investigated 75% of UK consumers have never spoken to a chatbox Unreliable? Slow? Whatever it is, the general public does not seem partial to a chatbox especially not to seek information. The problem with this stat, in my opinion, is the common complaint about an automated phone call, surely these chatboxes are…

Chester Social Media

Pros and cons of social media marketing

Pros and cons of social media marketing The growth of social media platforms and the emergence of different social media channels over recent years offers priceless marketing opportunities for the average marketing agency. On average business retailers encounter increases in revenues of 133% after marketing their business in the mobile market. Social media marketing utilizes…

AdWords Agency North Wales

5 Google AdWords Tips for a Small Budget

5 Google AdWords Tips for a Small Budget You’re interested in marketing your small business online, but you don’t have a lot of money to spend. Google’s online advertising program, Google AdWords, allows you to place an ad in front of customers searching for products/services you offer. You can create an Adwords account with as little…