Level’s 7 top tips for branding When starting a company, the right branding can make or break your business. Here are our top tips to ensure your brand is successful. 1. Research Without market research, building your brand is pointless. Do your research and learn about customer behaviour in your sector. 2. Make it…
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Why the age of disruption demands flexibility in TV ad planning The digital revolution The digital revolution has re-written the rules that govern how we engage with the world around us. Socially and economically, its disruptive influence has been profound: it has brought seemingly limitless volumes of information and data to our fingertips, democratised markets…
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5 star success: Reviews are incredibly important in modern marketing These days, reviews are an incredibly powerful tool when it comes to marketing. If you are buying a product or service online these days, one of the first things you look at is the reviews. We live in a culture now where review sites such…
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We’re a full service marketing agency, but what does that actually mean? We’re proud of the fact that we are a full-service communications, advertising, marketing and design agency, but what does that actually mean? Essentially, it means that we do everything. We’re not just web designers, we can build your website, devise a marketing plan,…
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Social media can be a powerful tool when launching your new website These days, pretty much every business has a social media account of some sort. You may think that you shouldn’t be posting from these social media accounts until your business is up and running and you have a live website to link to.…
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Making this large e-commerce site a cut above the rest This week, we completed an e-commerce website for an international company who produce crafting and cutting equipment. They wanted their large e-commerce website redesigned to make it modern, practical and functional for their online customer base. Client background Graphtec (GB) Limited is the sole…
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Our 5 top tips for AdWords success If we’re being honest, nobody knows everything there is to know about AdWords. Google make sure of that with their top-secret algorithms. But after taking the Google Certification exams and practically applying our AdWords skills on live campaigns for a range of different clients, we think our Google…
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Photographing the Phoenix: The Power of Images in Sport This week we went down to the Ellesmere Port Sports Village to take official shots of the Cheshire Phoenix. For a professional sports team like the Cheshire Phoenix, professional photography can potentially be one of the most powerful marketing tools available. You should never underestimate the…
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Broadening the horizons of this finance broker Broadscope came to us looking for a marketing agency to help them broaden their horizons, so that’s just what we did. Client background Broadscope offer business finance solutions. They are a whole of market brokerage with access to an array of high street and specialist funders. How…
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How honest should you be when it comes to advertising your brand? Generally, honesty is the best policy. But is that the case when it comes to advertising your brand? This week I heard a Radio advert, voiced by James Corden for webuyanycar.com: a well-known brand with their fair share of customers I’m sure. They…
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