SEO Strategy: Voice Search vs. Text Search Digital assistants are now familiar sights in homes. From checking the weather to building a shopping list, smart devices such as Amazon Alexa and Google Home are becoming more commonplace. ComScore projected that 50% of internet searches will be made through voice by 2020. Furthermore, research shows that voice…
Quality vs. Quantity: How often should you be posting on Instagram? As online platforms continue to grow, more and more businesses are utilising the power of Instagram marketing. However, with the goal of engaging and expanding your audience, how often should you be posting? This is a subject in which there is no clear answer,…
5 Marketing mistakes that companies make Neglecting to have a website If you don’t have a website, you may lose a potential client to a competitor who does. On top of that, a website can be a direct line of communication between you and a potential customer. And websites are no longer complicated or expensive…
Digital Marketing: 4 Ways You Can Stay Relevant Marketing has always been on the move in terms both of how it’s both defined and executed. From the early days of the telephone and wireless mobiles to the ‘huge TV’ trend, radio and billboard commercials and the internet, to social media platforms. Businesses and brands have always…
5 marketing stats investigated 75% of UK consumers have never spoken to a chatbox Unreliable? Slow? Whatever it is, the general public does not seem partial to a chatbox especially not to seek information. The problem with this stat, in my opinion, is the common complaint about an automated phone call, surely these chatboxes are…
Benefits of using CRM software There are many benefits of using CRM software that extend beyond day-to-day operations. CRM software doesn’t just help businesses keep track of information and boost sales — looking at the big picture, it can help you save time and money while allowing your sales team to be more efficient at…
Seven Important Features To Look For In Marketing Software To effectively and efficiently manage your business’s growth, it is imperative to have a marketing software platform that has at least these seven marketing software features. When selecting marketing software for your business, consider these seven features for maximum optimisation and scalability: 1. Marketing Analytics: This is…
6 Ways to Think Outside the Box When Marketing Your Small Business Sometimes budget limits small businesses from executing their marketing ideas, but not every successful strategy requires a lot of money. Here are six outside the box ways to market your small business that are both inexpensive and effective. 1. Get personal. Customers…
Are you a small business? Here’s some brilliant low budget marketing ideas Whether you’re a small business or well established, there are some brilliant low budget marketing methods which give great results. Always carry your business cards. You never know when you will meet a prospective customer or client! Claim your online listings. This is…
Level’s 7 top tips for branding When starting a company, the right branding can make or break your business. Here are our top tips to ensure your brand is successful. 1. Research Without market research, building your brand is pointless. Do your research and learn about customer behaviour in your sector. 2. Make it…